Voice of Customer (VOC) Webinar.
In this online webinar, see why, and explore how to leverage the Voice of Customer (VOC) even when resources are limited. The speaker sharing best practices is Kristine Oberg, Vice President and Global Industry Solution Strategist for Elavon within U.S. Bancorp (a powerhouse in banking) who uses these ideas daily in her leadership role.
Voice of Customer is a process used to capture the requirements of and feedback from the customer to enable best-in-class service and product quality. It encompasses spoken and unspoken needs, which are constantly changing.
Webinar Agenda.
A. Why is VOC important?
• Retain your existing customers
• Improve your products and services to attract new customers
B. Gathering VOC
• Ask your customers
• Observe needs
• Take advantage of internal data
C. Start out with WHY?
• Retention Cross-sell & upsell Competitive positioning
• Growth New customers New markets
D. Then focus on WHO
• Common problems
• Demographic features
• Size of company (B2B)
E. What methods get you there?
• Maximizing what you have
• Harvesting what your customers are already telling you
Date: On-Demand (watch at anytime).
Fee: $149 per participant (includes anytime access, summary & certificate).
- or - $495 per participant for access to over 50 webinars (click for details).
All Registrants Receive . . .
1. Access to the Recording of the Meeting.
We will provide you with a link and access code to watch the meeting. You will also be able to see the Powerpoint used by the presenter as the slides change. You can watch it any time at your convenience. You may also re-watch it as often as you wish for up to a year.
2. Executive Summary of the Meeting.
We do a great job summarizing the meeting with a 2-3 page executive summary containing all the salient points and usable ideas you can put to work within your own organization. The summary contains key takeaways and learning nuggets so that you can easily reference them.
3. CEU Credit Hour Completion Certificate.
We will also provide you with a Certificate of Completion after the event once you watch it. It can be printed and framed if wished or provided to HR. In most states you may also submit this completion certificate for credit consideration toward professional designations you may hold.
Date: On-Demand (watch at anytime).
Fee: $149 per participant (includes anytime access, summary & certificate).
- or - $495 per participant for access to over 50 webinars (click for details).
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